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WHU

For Boutique Hotels & Vacation Rentals

Less OTAs
More Direct Bookings

The all-in-one platform that replaces fragmented tools and turns creators into your booking channel.

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The Problem

Why hospitality tech is failing boutique hotels

Boutique hotels and vacation rentals face mounting challenges that eat into profits and limit growth. The current landscape is broken, expensive, and designed for enterprises—not independent properties.

Fragmented Systems

Managing a hotel or vacation rental means juggling multiple tools for bookings, guests, and payments. These disconnected systems waste time, cause errors, and keep your data in silos.

High OTA Commissions

OTAs take up to 20% of your revenue and they keep your guest data. This makes it harder to personalize stays, build loyalty, and bring guests back directly.

Inflexible Solutions

Existing solutions are often inflexible, expensive, and hard to customize. This makes it almost impossible for smaller properties to stand out and run efficiently.

The Solution

How WHU solves the challenges

WHU unifies property management, direct booking technology, and creator marketing into one modern platform. We help you reclaim control, reduce costs, and drive more direct revenue.

Solves: Fragmented Systems

All-in-One Dashboard

Manage bookings, guests, payments, and communication from one unified platform. No more switching between systems or manual data entry.

Solves: Fragmented Systems

Integrated Channel Manager

Sync with Booking.com, Airbnb, and major OTAs automatically. Prevent double bookings and manage all channels from one calendar.

Solves: High Commissions

Direct Booking Engine

Beautiful, conversion-optimized booking engine for your website. Accept direct reservations with low commissions by reducing OTA dependency.

Solves: High Commissions

Creator Partnerships

Partner with verified travel creators who authentically promote your property. Pay only for completed stays.

Solves: Inflexible Tools

Upsell Automation

Our system automatically offers upgrades, transfers, and activities before arrival, helping you increase revenue per booking and deliver a more memorable guest experience.

Solves: Inflexible Tools

Custom Branding & API

Full white-label capabilities with your branding. Open APIs to integrate with your existing tools. Built to adapt to your unique workflow.

Savings preview

See how much you save by moving off OTAs

Test your numbers in the calculator—model OTA commission avoided and WHU marketplace fees side by side.

Company Overview

About WHU

We're building WHU to help boutique properties take back control from OTAs, connect directly with travelers, and build lasting guest relationships.

Our Vision

Revolutionize hospitality by giving hotels control over bookings, data, and guest relationships. We believe in a transparent ecosystem where properties thrive through direct connections with travelers.

Our Values

What drives us every day

Independence
Take back control from OTAs and own your guest relationships
Simplicity
Modern software that's intuitive and easy to use
Built in Switzerland
European quality, privacy-focused, reliable
Questions & Answers

Frequently Asked Questions

We built WHU to solve real problems for small hotels and rentals. Here are some of the most common questions to help you understand what makes us different.

What is WHU and who is it for?

WHU is an all-in-one software platform for boutique hotels and vacation rentals. It integrates a Property Management System (PMS), Booking Engine, and Creator-Affiliate-Tool to reduce OTA commissions, streamline operations, and enhance guest experiences, empowering small hospitality businesses to thrive.

What makes WHU different from other booking engine and hotel software?

WHU turns creators into a powerful direct booking channel. While offering a modern PMS and booking engine, its standout creator-affiliate-tool helps properties drive authentic traffic and track commissions transparently. This cuts out OTAs and boosts profitability.

How does WHU improve my guest communication and profits?

WHU centralizes guest data to enable personalized, automated communication like pre-arrival emails and upsells. This boosts guest satisfaction and loyalty. Combined with direct bookings, reduced OTA fees, and visibility through creator partnerships, WHU helps you increase profits and guest retention effortlessly.

Do I need a website to use WHU's booking engine?

No website is required. WHU's booking engine can be embedded on a simple landing page or linked via social media. We also provide support to create a basic website, helping you drive direct bookings effortlessly.